History
Before the 1960s, the Languedoc region was mainly used for livestock, but as settlers from North Africa became landowners, they began expanding vineyard cultivation. Among those inspired by the region’s potential was Dutch wine importer Hans Walraven, who discovered the ideal terroir to fulfil his dream of producing a great Cabernet Sauvignon.
With the support of winemaker Bruno Le Breton and his team, he transformed the land into an exceptional estate, creating La Jasse wines with the ambition to craft the “everyday Grand Cru.”
In 2008, Bruno took over the reins and has since carried forward the estate’s core values through a strong focus on Corporate Social Responsibility (CSR), embodied in the motto “Let’s make, all together, a better world and wine.”
This commitment was recognised in 2023 when Maison Le Breton, producer of La Jasse, joined the global B Corp movement, affirming its dedication to social and environmental sustainability.
Today, La Jasse wines reflect a deep respect for nature, with hand-crafted vintages—mainly Cabernet Sauvignon—produced in harmony with local biodiversity through practices like grassing, plot-dividing hedgerows, surrounding forests, and the preservation of natural garrigue landscapes.